“B and Believe in U”
Launched in Malibu, California, a place where 'being you' is not only a philosophy, but a way of life, I BUlieve is a series and a call to enquiry.
Founded on the premise that what we believe matters … and that the freedom to “B and believe in U” matters most of all, IBULIEVE celebrates the role and power of beliefs in designing, creating and transforming our world.
Created by husband and wife duo, Alison Pothier and Jules Williams, IBULIEVE began as a passion project with one intention: to reconnect people to themselves and to one another … as a cause. Against the backdrop of a global narrative driving polarized disconnection and dissonance, it is a reminder that true manifestation and the power to rise out of our circumstances comes from within … beginning with taking back and honing one’s own authentic beliefs.
From short-form buographies to podcasts and episodic documentaries, IBULIEVE’s vision is to platform stories that focus on the heart of the matter … and all that matters to the heart.
We BUlieve that storytelling is a powerful modality for inspiring change and engendering transformation … from the inside out. Embracing evolution as a form of revolution, we BUlieve that when our hearts are our cause, our solutions become sustainably fueled.
launched
BUOGRAPHIES
What we BELIEVE Matters
A Short-Form Docuseries
These inspiring visual stories explore how life shapes our beliefs and how our beliefs shape our life.
Each ends with a call to action, “Now its your turn, what do you BUlieve?”
launched
PODCASTS
CONNECTION mATTERS
B and believe in U
in production
HEART of the FLAMES
COMMUNITY MATTERS
I BUlive. I BUlove. I BUlieve.
A Short-Form Episodic Docuseries
This episodic docuseries tells the heart story behind the eclectic and pioneering characters that played a role in fighting the Woolsey Fire and a community’s rise from the ashes … to BUlieve.
Through its message “all we have is each other”, it is an authentic sharing on loss, love and the power of the UNITY that makes up commUNITY.
in production
IBU MOVEMENT
The world Matters
A Call to Action
Identifying our authentic beliefs in a world of noise, news and distraction is challenging, but critical in manifesting the world we envision (rather than another’s vision for our world).
The IBULIEVE movement is a call to action - an invitation to each individual to reflect on, discern and recover one’s own narrative.
“Now it’s your turn, what do you BUlieve?”